Skip Ribbon Commands Skip to main content
KCC > Radio > Support > Underwriting


Public radio entertains and informs its listeners with a world of music and news, while providing its underwriting clients with an unrivaled reach to influential, well-positioned, highly-educated radio listeners. Every underwriting announcement reaches into the homes, automobiles, and workplaces of consumers and decision makers.

Our listeners are loyal supporters who appreciate and depend on public radio. They listen to be entertained by our music, informed by our news and weather reports, and to be kept up-to-date with information about local community affairs. Listeners appreciate the non-commercial, direct recognition of sponsors' products and services, and they appreciate the support of the station.

Become a WKCC business underwriter

You will experience that people will visit your establishment, do business with you, and thank you for your support of public radio. This is a testimony to the incredible loyalty which public radio enjoys - a quality that is unique in the marketing community.

Join our group of underwriters and make a contribution to the quality of life in our community. We invite you to review our media kit and phone us at 815-802-8233 for more information.